AEO + GEO — the new front page of the internet

In 2026, 40%+ of your target customers ask ChatGPT, Perplexity, Gemini or Claude before they ever open Google. If those AI systems do not cite you, you are invisible — regardless of your Google ranking.

AEO vs GEO — the difference

• AEO (Answer Engine Optimization): getting cited inside Google AI Overviews, Bing Copilot, and voice assistants.
• GEO (Generative Engine Optimization): getting cited inside standalone LLMs — ChatGPT, Perplexity, Claude, Gemini.

The 7 signals that get your site cited by AI

1. Clear entity definition — an “About the author” + Person + Organization schema.
2. Direct-answer paragraphs — the first 2 lines of every H2 must answer the question in plain English.
3. Structured data everywhere — FAQPage, HowTo, Article, BreadcrumbList.
4. Original statistics & quotes — AI systems prefer to cite sources of data, not derivatives.
5. llms.txt file at the root — the new robots.txt for AI crawlers.
6. Consistent NAP + brand mentions across the web (Reddit, Quora, Medium, LinkedIn).
7. Fast, clean HTML — AI crawlers timeout on bloated React SPAs. Server-render or SSG.

Real result from a client

A Delhi SaaS client went from 0 to 47 ChatGPT citations in 90 days after we shipped author schema, FAQ blocks and an llms.txt. Organic sign-ups tripled.

Want the same for your brand?

I ship the full AEO + GEO stack — schema, content, entity — as a 4-week sprint. See pricing or get a free audit.